EVEN IF YOU LIKE MEAT
YOU CAN HELP END THIS CRUELTY
"If everyone just cut their meat consumption in half, billions of animals would be spared from suffering. As you read on, please bear in mind that opposing the cruelties of factory farming is not an all-or-nothing proposition: By simply eating less meat, you can help prevent farmed animals from suffering."
“In my opinion, if most urban meat eaters were to visit an industrial broiler house, to see how the birds are raised, and could see the birds being ‘harvested’ and then being ‘processed’ in a poultry processing plant, they would not be impressed and some, perhaps many of them would swear off eating chicken and perhaps all meat.
“For modern animal agriculture, the less the consumer knows about what’s happening before the meat hits the plate, the better. If true, is this an ethical situation? Should we be reluctant to let people know what really goes on, because we’re not really proud of it and concerned that it might turn them to vegetarianism?”
Peter Cheeke, PhD Oregon State University Professor of Animal Agriculture
Contemporary Issues in Animal Agriculture, 2004 textbook
"In the past half-century, most Canadian livestock production has moved from small family farms to factory farms—huge warehouses where animals are confined in crowded cages or pens or in restrictive stalls. The competition to lower costs has led agribusiness to treat animals as mere objects, rather than individuals who can suffer. Hidden from public view, the cruelty that occurs on factory farms is easy to ignore. But more and more people are taking a look at how farmed animals are treated and deciding that it’s too cruel to support."
“[It is] more economically efficient to put a greater number of birds into each cage, accepting lower productivity per bird but greater productivity per cage.… [I]ndividual animals may ‘produce,’ for example gain weight, in part because they are immobile, yet suffer because of the inability to move.… Chickens are cheap, cages are expensive.”
Bernard E. Rollin, PhDFarm Animal Welfare, Iowa State University Press, 2003